LYB IT Solutions has officially joined the Association of Filipino Franchisers, Inc. (AFFI)—a strategic and meaningful step in our mission to empower local businesses through purpose-driven technology. As we continue to design systems that simplify operations and drive growth, this new affiliation allows us to be part of a larger movement. Specifically, one that champions Filipino innovation, entrepreneurial excellence, and community-based success.
A Milestone of Meaningful Collaboration
Mr. Jason “Jas” Barinaga, CEO and Founder of LYB IT Solutions (left) and Mr. Jaypee Morales, AFFI President (right)
Becoming an official AFFI member as of April 2, 2025 marks more than just a formal affiliation. It represents our shared vision for progress and sustainability within the franchising sector.
AFFI is the country’s foremost organization of homegrown franchisers. It is composed of brands that are proudly Filipino, values-driven, and built for long-term success. Joining this network enables LYB IT Solutions to connect, collaborate, and contribute to the ongoing transformation of the local business landscape.
A Message from Our CEO
Reflecting on this milestone, Mr. Jas Barinaga, CEO and Founder of LYB IT Solutions, shared:
“More than just building automated systems for business operations, we’re honored to be part of a community that uplifts and supports Filipino entrepreneurs.
Joining AFFI is not just a milestone for us—it’s a deeper commitment to innovation that’s designed for the Filipino way of doing business.
Here’s to stronger partnerships, smarter systems, and a thriving negosyo culture.”
Technology Built for the Filipino Way of Doing Business
At LYB IT Solutions, we create tailored digital solutions that address the real challenges faced by local entrepreneurs and franchise owners. Our platforms—like Franchise Flow—are built to scale with business needs. They adapt to operational nuances, and simplify complex processes across multiple locations.
Through our AFFI membership, we’re excited to share these tools with even more Filipino businesses. We aim to support their growth through automation that feels intuitive, efficient, and distinctly local.
Final Thoughts
Our journey with AFFI is just beginning, but the intention is clear: to be more than just a solutions provider—to be a true partner in the evolving story of Filipino entrepreneurship.
We look forward to meaningful collaborations, insightful events, and initiatives that foster innovation within the franchising community. Whether through sharing our tech expertise or learning from other homegrown success stories, we see this as an opportunity to grow together—with purpose and passion.
